Link building and search engine optimisation (SEO)
How to position yourself in Google with the linkbuilding
Within SEO Services UK, we often need to enter the complex world of link creation. Although it is true that
the influence of links has decreased in recent times, the importance of having a good profile of links
is undeniable and remains essential.
What is clear, is that not all links are equally good. And not only is this regarding the dofollow and
nofollow links, but also because the links will have higher or lower quality, according to the metrics
and quality of the web that links us.
Under the umbrella of SEO Services London, much importance was given to the PA (page authority) and DA
(domain authority) of a website. These metrics were created by Moz based on many parameters.
However, when determining the quality of a link on a website, you should not pay attention to these
From my experience, it is much more important to look at the web traffic that you can provide and
in the profile of links on that website. With the profile of links, I refer to the number of links you
receive and the number of websites that point to your website (referring domains).
Another point to discuss within the affordable SEO and linkbuilding is the text through which they
link you. That is, the anchor text. You should have a wide variety of anchor texts, avoiding excessive
use of the exact keyword anchor text. Check out https://moz.com/beginners-guide-to-seo/growing-popularity-and-links